Made" is written in capital letters demanding authority, while the phrase "Nitro Brew" is written in a simple cursive font that adds a softness to the overall design and juxtaposes effortlessly. There is also a playful balance of illustrations to pair with this engaging typography.
You get a glimpse of the coffee brewing process itself with this design, and its soft, subtle color scheme is extremely pleasing to any onlooker. And the quirky Color Correction Service logo at the top center of the can – a strong “M” with a drop of coffee falling below – really captures the essence of the brand itself. With a strong and powerful font, intricate illustrations and a playful touch, design quickly rises to the top of the pack.