The reason I share this with you is because I recently had a revelation. I have built a very large and automated online business in the health and fitness field . There, they sell a lot of low-ticket merchandise ($10 to $300). Yuri Elkaim Prospects enter our world by doing a Google search or finding us on social media and then going through one of our automated funnels. Yes, this model works very well, but check this out... The social media trick that made her a #1 New York Times bestseller A good friend of mine in the health field recently had her book, Hashimoto's Protocol: A 90-Day
Plan to Reverse fax number list Thyroid Symptoms and Get Your Life Back . Reached #1 on the New York Times bestseller list. Hashimoto Protocol We were having dinner during her launch, and the one thing she said moved the needle the most during the book launch was her 3.5 hour Facebook Live hangout! That's not something she could delegate to her team members.
Her audience saw her and wanted to connect with her. Relevant content: How to use Facebook Live as a marketing tool [Podcast] How to Use Live Streaming to Market Your Business Instagram Stories: How Brands Can Benefit From This New Feature Why did it work so well? It's simple – her audience had to hang out with her. They got to ask her questions and get her answers in real time. She was reenacting the coffee shop conversation I described earlier. As a result, her KLT score was even higher than before, people felt like she addressed certain concerns, and book sales skyrocketed.